This privacy policy has been prepared by Sportsmart in accordance with the provisions of the National Privacy Principles under the Privacy Act 1988. This policy has been prepared for your information so that you are aware of how Sportsmart collects, uses and handles your personal information.

In relation to the Smart Card members club and card program, Sportsmart collects the following personal information from members:

  • name, address and other details provided on the membership form
  • your sports interests and club or association name
  • your purchases made at Sportsmart stores
  • any other information you may provide to us in the course of your dealings with our staff. For example, payment details.

Sportsmart uses the information we collect about you to operate and administer the Smart Card program and to provide you with information regarding your personal sports interests or preferences. We will also use your personal information to send you marketing material relating to sporting products sold by Sportsmart as well as topical sports information. We may disclose your personal information to third parties that assist us to administer, analyse or process the Smart Card system. We may also disclose your personal information to law enforcement bodies for the purpose of detecting or preventing fraud, or as required by law.

We take all reasonable steps to protect your information from unauthorised access, use or disclosure.

If you no longer wish to use the Sportsmart Smart Card or to be a member of the Sportsmart Smart Card program, please advise Sportsmart and we will remove your details from the Smart Card database.

You are able to obtain details of all your personal information held by Sportsmart at any time by contacting Sportsmart via email at

If your personal information becomes incorrect at any time (for example, if you change address) you may update it by notifying your local Sportsmart store.

By using the Sportsmart Smart Card and agreeing to be a member of the Smart Card program you consent to the use and disclosure of your personal information for the above purposes.