About Sportsmart

Our mission:
“We are committed to fuelling and celebrating the participation, passion and triumph of the sports community.”

At Sportsmart, we pride ourselves on being the best at servicing the sporting needs of Melburnians. We are pioneers in offering Melburnians the best-value sporting goods across all categories. As a privately owned company, we have been part of Melbourne's sporting scene since 1969.

The Sportsmart team aims to provide our customers with the best range at the best value for money with superior service. We strive to ensure all our customers enjoy a rewarding shopping experience.

Smart Card member program - save even more

Sportsmart's Smart Card gives members exclusive access to special members prices on selected products, so you can save even more every time you shop at Sportsmart.

Smart Card members also have access to exclusive promotions, invitations to launches and VIP days as well as e-newsletters with information, news and product reviews.

Team Smart - supporting local sporting clubs

Sportsmart's Team Smart program is designed to help local sporting clubs by offering a tool to help fund the cost of new sporting equipment. Our aim is to offer sports clubs and associations the most support possible to help them achieve their goals.
Find out more and sign up your club!

Thank you for shopping at Sportsmart. We look forward to seeing you in-store again soon.